In the pre-digital age, the difficulty in running any business, small or large, was to keep track of the information generated by the business using a large number of physical records and files. With the advent of computers and digital data, this problem has been solved. However, having digital data creates similar problems that physical records and files presented. Just take the case of Facebook. According to official stats at Facebook, its nearly 950 million active users add about 100 million new photos every day, and share over 30 billion pieces of content every month. Other big enterprises are faced with these problems as well.
So far, the best solution for these data problems is the Data Center. Today, almost every major business enterprise has a data center of its own to manage their digital data. Small and medium businesses prefer to lease space in a data center as opposed to setting one on their own. The main reason behind this is the cost of infrastructure needed to set up and maintain a Data Center. In the United States alone, Data Centers consume nearly 1.5 % of the total electricity generated in the country. The changing energy demands call for data loads increasing at an annual rate of over 10%, which would mean more financial and managerial burdens on smaller enterprises. Regardless, outsourcing can be beneficial for large enterprises as well.
Scalability, flexibility, and ability to provide complete security to your business data are the core values of data centers. Data centers offer these critical services to an enterprise that needs to manage data, while helping them use the data to refocus and market their brands.